ISAQUE
SENEDA
BAR EXPERIENCE
chaos
Heineken wanted to overturn staff shortage in the hospitality industry. So we turned bar experience into a Linkedin badge.
Creative Strategy
Product Strategy
Problem

Hospitality work is seen as a stagnant moment of a young person's career.
Insight

Bar experience goes way beyond serving tables.

Solution

Heineken announces a Linkedin badge for bar experience that grants you higher chances of being hired at Heineken HQ.
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MORE WORK ↓
FAIRPHONE
THE COOLEST UNLAUNCH
πŸ₯‡
ST
PD
UNITED NATIONS
‍
THE FEED PEEK
πŸ†
ST
PD
HEINEKEN
‍
BAR EXPERIENCE
ST
PD
WINEPOPPER
OPEN WINE LIKE MAGIC
ST
PD
##
CONCERTGEBOUW
‍
THE HIGH SYMPHONIES
πŸ₯‰
PD
TEZOS
WEB3 BY WEB3
ST
BOSE
THE TINNITUS EARBUDS
ST
PD
PERSONAL PROJECT
‍‍‍
KILL YOUTUBE SUGGESTIONS
ST
PD
FORMS
THE ANTENNA IDENTITY
ST
GREAT ORMOND STREET HOSPITAL
GOSH SPORTS, INC.
ST
PD
MENTELITY FOUNDATION
‍
HELP ME RETIRE
πŸ₯ˆ
ST
BUMA X YOUTUBE
THE COMPOSER PLUGINS
πŸ…
ST
PD
DATA SHOWCASE
‍
FROM STATS TO STRATEGY
ST
##
BLEI MAGAZINE
‍
DOWNTOWN SÃO PAULO
πŸ“Έ
PERSONAL PROJECTS COMBO
THE GUAPORÉ AKODONT + UNBURDEN
🎬
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