We parternered with Bodega and Nokia's manufacturer HMD to create the
world's most Boring Phone. Complete project coming soon.
🥉 2 × Bronze / Golden Drum (Content)
🧾 Shortlist / Cannes Lions (Brand XP: Partnerships)
🥈 Silver / 2024 LIA (Design: Zeitgeist)
🥈 Silver / 2024 LIA (Design: Direct Marketing)
Behavioral Research
Creative Strategy
Product Strategy
Product Ideation
Problem
Gen-Z are overwhelmed with modern tech, and have been seeking strategies to detox while out with friends.
Gen-Z are overwhelmed with modern tech, and have been seeking strategies to detox while out with friends.
Attitude
The current Y2K nostalgia is an aspiration for simpler, more sociable times.
The current Y2K nostalgia is an aspiration for simpler, more sociable times.
Insight
The freshest technology for socialization is actually from 2005.
The freshest technology for socialization is actually from 2005.
